DTW24 Catalyst Program: Igniting Innovation
The DTW24 Catalyst program, organized by TM Forum, a global alliance of communication service providers (CSPs) and tech companies, brings together industry leaders to co-create solutions through open APIs, open data platforms (ODAs), AI, and automation. This year, 50 Catalyst teams tackled industry challenges faced by CSPs, showcasing their projects at DTW24 - Ignite (June 18-20, 2024).
Real-Time Intelligent Customer Experiences: Award-Winning Project
Qeema and its partners participated in the Open Innovation Catalyst program with the "Real-Time Intelligent Customer Experiences" project. This project aimed to improve customer experiences by embedding automation, AI, and rich telco data into business processes. The project's success led to its nomination for two awards: "Outstanding Catalyst - Business Impact" and "Outstanding Catalyst - Application of AI & Automation."
Solution Overview: Real-Time Intelligent Customer Experiences
An integrated ecosystem of data, insights, core operations, monetization and digital channels to unlock customer engagement, efficiency, innovation and revenue growth

Qeema's Winning Solutions: Proxima & Arcturus
Qeema's award-winning contribution came from two key products:
- Proxima: A proactive detection engine that identifies and resolves customer issues before they even arise. Proxima utilizes AI to analyze order data, track tickets, and trigger automated actions for faster troubleshooting.
- Arcturus: An all-in-one platform for telecom network inventory management. Arcturus streamlines service provisioning and order fulfillment, optimizing inventory management and resource allocation through features like:
- Unified logical and physical inventory management
- Object-oriented flexibility for future-proof network adaptation
- Advanced asset tracking with real-time visibility
- AI-powered order management for streamlined processes and proactive problem-solving
The Impact: Enhanced Customer Experiences & Business Outcomes
The "Real-Time Intelligent Customer Experiences" project demonstrates the power of combining automation, AI, and rich data to transform customer experiences. Research by McKinsey & Company suggests this approach can lead to significant benefits, including:
- Improve customer satisfaction scores by up to 10%
- Accelerate revenue growth and grow revenue by up to 15%
- Increase market share by accelerating innovation by 90%
- Reduce operational costs related to call center operations by improving call deflection by up to 50% and reducing call handling times by up to 40%
About Qeema
Qeema Consultancy and Technology Services, a leading IT and Telecom Solutions provider, excels in transformative expertise for diverse industries. Navigating partners from Conceptual Planning to Final Delivery, Qeema ensures excellence within set time frames and budgets. With a strategic focus on Digital Transformation, Telecom BSS/OSS, Big Data and Data Management, IoT, and more, Qeema seamlessly supports clients, delivering tailored solutions to meet their unique needs and challenges.
For more information, please visit www.qeema.net
About MATRIXX Software
MATRIXX Software delivers a modern converged charging and digital monetization solution proven at scale. Global operators like Telefónica and Telstra, IoT providers like Tata Communications and network-as-a-service (NaaS) providers like DISH rely on the platform to overcome the limitations of traditional Business Support Systems (BSS). With MATRIXX, service providers can rapidly configure, deploy and monetize personalized, innovative offerings. Its cloud native platform delivers accurate, real-time information that improves customer engagement. MATRIXX enables commercial innovation and real-time customer experiences that drive revenue and growth opportunities across multiple markets.
For more information, please visit www.matrixx.com
About Celfocus
Celfocus is a European high-tech system integrator providing professional services focused on the analytics & cognitive domains. The company helps clients undergo their business evolution, providing technological solutions to extract value from data through digital transformation. Services include Automation and Intelligent Assurance in Autonomous Networks, B2B2X Business Services, Data Monetisation, and Hyper-Personalisation customer experiences.
For more information, please visit www.celfocus.com
Qeema: Enable Partner Success
Qeema remains committed to its partners' success. By joining forces with Qeema, companies can leverage the power of AI and automation to deliver exceptional customer experiences and achieve significant business outcomes.



